Tenant Programming Resources Archive


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tp-archive-video

Tactical Marketing for B2B

In the final part of Jill's marketing series, she focusses on brand development vs. demand creation, aligning tactics to a funnel and prioritizing marketing tactics.

presented by Jill Sauter of Jill Sauter Marketing & Communications on December 10, 2020

b2b
marketing
customers
2020
video
tp-archive-video

B2B Marketing Messages

In part two of a three part series, Jill focusses on problems your product / service can solve and what customers need to hear.

presented by Jill Sauter of Jill Sauter Marketing & Communications on December 3, 2020

b2b
marketing
customers
2020
video
tp-archive-video

Intro to Customer Experience and Startups

Janelle introduces the concepts of customer experience (CX), shares stories and talks about why startups need to have a CX strategy.

presented by Janelle Mansfield, Extreme Sales Growth Expert on July 8, 2020

customers
startups
2020
video
tp-archive-video

Identify, and Remove, Five Sources of Customer Friction

Alice discusses how reducing or eliminating friction from your sales process will have an immediate and positive impact on your top line cash flow.

presented by Alice Wheaton, Extreme Sales Growth Expert on July 2, 2020

customers
sales
2020
video